In the lead-up to the 2000 Sydney Paralympics, the then Australian Paralympic Committee (APC) saw the need to create a strong team identity and culture for the Australian team. After all, the recent 1996 summer Paralympics had been the first Games where the team was not composed of a number of ‘teams within the team’ based on disability grouping. One element of the team building process was the creation of a logo for the 2000 Australian Paralympic team, which was based on the APC logo that had been created the year before. The logo was used extensively in the lead-up to the Games and featured on elements of the team uniform.
Date: January 1999
Author: Logo owned by Paralympics Australia